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Marketing & PR

1 Nov 2025

New Data Shows Streaming’s Growing Role in Retail Discovery

by Melody McKinnon | posted in: Marketing & PR, Streaming | 0

New Research from Tubi and The Harris Poll Reveals 7 in 10 Viewers Shop Online While Streaming, Highlighting a Major Opportunity for Brands to Reach Key Audiences on AVOD this Holiday Season

Marketing, Video Streaming
7 Aug 2025

New Globalization Tool Makes Videos Speak the Viewer’s Language

by Melody McKinnon | posted in: Marketing & PR, Monetizing, Streaming | 0

Summary ActiveVoices is a new tool that makes every asset speak the viewer’s language, empowering esports teams, streamers, and content creators to seamlessly connect with global audiences, while protecting their creative ownership, identities and data.

Esports, Marketing, Tools, Video
14 Jun 2025

Ad Tech Market Size will Explode to USD 3,359.41 Billion by 2030

by Melody McKinnon | posted in: Marketing & PR, Monetizing, Statistics | 0

CHICAGO, June 11, 2025 /PRNewswire/ — The Global AdTech Market share is projected to be valued at USD 996.81 billion in 2024 and reach USD 3,359.41 billion by 2030, growing at a CAGR of 22.4% according to a new report … Continued

Marketing
10 Feb 2025

Data: The Best Super Bowl Ads of 2025

by Melody McKinnon | posted in: Marketing & PR | 0

NEW YORK, Feb. 10, 2025 /PRNewswire/ — Little Caesars, Pringles, and eight other brands took home the win for Best Super Bowl ads of 2025, according to new Ipsos data. Over the past five years, Ipsos, one of the world’s … Continued

Broadcasting
10 Jan 2025

Media Marketing Experts Share 25 Trends and Insights for 2025

by Melody McKinnon | posted in: Marketing & PR | 0

25 Trends on The Horizon in ’25 Report: Anticipating Change, Embracing Opportunity

Marketing
5 Oct 2023

10 NEW Books About Online Business and Marketing

by Melody McKinnon | posted in: Marketing & PR, Monetizing | 0

Online business and digital marketing can change in an instant, like anything based on technology these days. It’s critical for businesses to stay on top of changes so they can remain competitive and profitable in this perpetual state of evolution. … Continued

Marketing, Monetizing
1 Jul 2023

Disruptive Digital Marketing Agencies Harness PR Power

by Melody McKinnon | posted in: Marketing & PR | 0

(Tampa, FL) June 27, 2023 — In terms of establishing their organization’s position and showcasing their subject matter experts through thought leadership and content marketing, business leaders possess a clear vision. However, the issue lies in the fact that a … Continued

Marketing, Public Relations

Recent Posts

  • New Data Shows Streaming’s Growing Role in Retail Discovery November 1, 2025
  • AI-powered Experiences Bring Veracity to Content Discovery September 21, 2025
  • New Globalization Tool Makes Videos Speak the Viewer’s Language August 7, 2025
  • Ad Tech Market Size will Explode to USD 3,359.41 Billion by 2030 June 14, 2025
  • Macy Murdoch Season 2 Launches with Multiplatform Campaign May 7, 2025

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